Dear White Clothing, Why do you tempt me so? Although I wear you all year long, you are especially popular in summer. I can’t seem to get you off my mind.

In the pursuit of the ultimate experience, perfect outfit, or best dressed, I fear we diminish the things in life that can simply just be good. Or the things that truly are fabulous and deserve a celebration. Or at the very least the disregard for the appreciation for individual product recommendations for individual people living individual lives. How can one shoe or shirt possibly be “perfect” for me? The brand or source didn’t ask about my individual taste, my lifestyle or ask me if I truly wanted it. They don’t know me.

Through this blog I will share my interest in the stories and the insight behind the fashion. For instance, I gravitate towards stories that dig into the business of fashion: who are the key players, what moves are they making, how well (or not well) is a company executing it’s brand through its actions, what are the customers saying? I will also seek out the human-interest elements in fashion. Topics such as diversity and inclusivity on and off the runway, ethical or moral issues including manufacturing workplace conditions, choice of fabrics, behaviors in and out of the spotlight and philanthropic partnerships. And I’ll try to simplify and sometimes even myth bust. That’s my way of trying to help others navigate through the plethora of choices and have a little fun along the way.